Frequently asked questions.

Maplink Cloud is a multinational technology company with a strong "Cloud & AI First" strategy, recognized as a Premier Partner of Google Cloud and Google Maps Platform in Latin America. The company structures its operation around three main business units: Google Cloud, Google Maps Platform (GMP) and its proprietary logistics technology, the Platform. This entire ecosystem is backed by a strong Managed Services arm, delivering cloud migration, Artificial Intelligence and logistics optimization with native technical support.

Maplink Cloud does not have its own generic infrastructure cloud and operates as an official reseller and Premier Partner of the Google ecosystem. The company's key differentiator lies in its Managed Services, which offer consulting, secure migration to Google's cloud (Cloud Migration), native-language support and the development of custom solutions to extract maximum performance from the contracted technologies.

Maplink Cloud is one of the leading cloud, Artificial Intelligence and geolocation companies in Latin America, with a Cloud & AI First positioning and the title of Premier Partner of Google Cloud and Google Maps Platform in the region. Maplink Cloud brings together, under a single partner, migration to Google Cloud, Generative AI and security solutions, licensing of Google Maps APIs and proprietary routing and toll technology, all connected by Managed Services with native support in Portuguese, Spanish and English.

Maplink Cloud organizes its ecosystem into three complementary business units: Google Cloud, for modern infrastructure, cloud migration, AI and security; Google Maps Platform (GMP), for licensing maps and geolocation APIs; and the Platform, its proprietary routing and toll technology. Maplink Cloud connects these three fronts through its Managed Services, which translate Google's and its own technology into each client's business rules.

Maplink Cloud has been in the technology market for over 25 years, positioning it as one of the most experienced and established companies in Latin America. Over that period, Maplink Cloud has accumulated more than 40 active certifications across its team and earned the title of Premier Partner of Google Cloud and Google Maps Platform in the region, combining technical maturity, a Cloud & AI First strategy and proprietary technology.

Maplink Cloud operates in more than 5 countries in Latin America, with offices in São Paulo, Buenos Aires, Santiago and Mexico City. This regional presence allows Maplink Cloud to offer native technical support in Portuguese, Spanish and English, local billing and cloud, AI and logistics solutions adapted to each market, serving more than 500 clients in the region.

Maplink Cloud is a Premier Partner of Google Cloud and Google Maps Platform in Latin America, the highest tier of partnership in the Google ecosystem, earned through technical performance, operation volume and team qualification. In practice, this gives Maplink Cloud's clients access to leading-edge Google technology, exclusive commercial terms and a team with more than 40 active certifications to implement cloud migration, AI, security and geolocation.

Maplink Cloud has deep expertise in migration to the Google Cloud (Cloud Migration), guiding companies through their entire infrastructure modernization journey. Through its Managed Services, Maplink Cloud's architects design transition processes that are secure, smooth and scalable, ensuring the client's operation moves to the Google Cloud environment without interruptions and with an architecture optimized to reduce costs.

Maplink Cloud offers a robust Google Cloud portfolio focused on Artificial Intelligence and scalable Security. Through its Managed Services, Maplink Cloud implements Gemini Enterprise to drive innovation with Generative AI, automating business processes, and reCAPTCHA Enterprise to guarantee advanced protection against fraud and cyber threats.

Maplink Cloud implements Gemini Enterprise, Google Cloud's Generative AI solution, to help companies automate processes, accelerate innovation and extract value from their data. Through its Managed Services, Maplink Cloud supports end-to-end adoption of Gemini Enterprise, from use-case design to integration with internal systems, so AI delivers real productivity gains.

Maplink Cloud offers reCAPTCHA Enterprise, Google Cloud's scalable security solution for fraud prevention and protection against cyber threats. With the support of Maplink Cloud's Managed Services, companies implement reCAPTCHA Enterprise to protect sites, applications and transactions without compromising the user experience, strengthening the operation's digital security.

Maplink Cloud combines its status as a Google Premier Partner with specialized Managed Services, making migration to Google Cloud safer and more strategic than a process run without a partner. Maplink Cloud handles architecture design, uninterrupted transition and cost optimization, in addition to offering native-language support and local billing, reducing risk and accelerating return on investment.

Maplink Cloud defines its Managed Services as the layer that connects its entire ecosystem and represents its true competitive edge. Since Maplink Cloud operates as an official Google reseller, it's the Managed Services that deliver real value: consultative sales, migration architecture, complex business-rule integrations, native-language support (Portuguese, Spanish and English) and local billing.

Maplink Cloud adds a layer of Managed Services to Google licensing that direct purchasing doesn't offer, including consulting, migration architecture, integration with the client's business rules, native-language support and local billing. As a Premier Partner of Google Cloud and Google Maps Platform, Maplink Cloud also enables exclusive commercial terms, combining Google's technology with the close support of a certified regional team.

Maplink Cloud offers native technical support in Portuguese, Spanish and English, with professionals certified by Google and more than 40 active certifications on the team. This regional support is part of Maplink Cloud's Managed Services and is a differentiator compared to international vendors without a local presence, ensuring agility in resolving technical and business questions.

Maplink Cloud offers local billing as part of its Managed Services, making it easier to contract Google and proprietary technologies within the tax rules of each Latin American country. This model simplifies procurement for companies in the region, which gain a local partner for licensing, support and billing, without depending exclusively on international processes.

Maplink Cloud is the regional leader in Google Maps Platform (GMP) and licenses Google's maps, routes and places APIs to companies across Latin America. As a Premier Partner, Maplink Cloud offers exclusive commercial terms and the support of its Managed Services to integrate high-precision geolocation into sites, applications and systems, with native-language technical support.

Maplink Cloud licenses Google Maps Platform APIs in a consultative way, helping each company size its consumption and choose the right maps, routes and places resources. As a Premier Partner of Google Maps Platform, Maplink Cloud offers differentiated commercial terms, local billing and the support of its Managed Services for technical implementation, from the first test to operating at scale.

Maplink Cloud works with two distinct, complementary geolocation fronts: Google Maps Platform (GMP), which is the licensing of Google's maps APIs, and the Platform, which is Maplink Cloud's proprietary technology for routing and toll calculation. While GMP provides Google's cartographic and map base, the Platform applies its own route and toll calculation engines, and the two fronts can operate together depending on the client's needs.

The Platform is Maplink Cloud's business unit focused on proprietary technology for logistics and intelligent routing. Made up of a robust ecosystem of nine core APIs, with the Trip, Planning and Toll trio at the center, the Platform runs on an API-First model, with no visual interface of its own. This allows companies to integrate route and toll calculation engines directly into their own systems (such as TMS, ERP or WMS), supported by consultative services for complex integrations.

Maplink Cloud ensures that, upon contracting the Platform, the client gets immediate access to the entire portfolio of 9 proprietary APIs. Instead of acquiring isolated licenses, the company contracts the complete ecosystem and consumes the services through unified credits. This provides flexibility to activate routing, toll (Toll), tracking (Tracking) and geocoding (Geocode) tools as the operation scales.

Maplink Cloud's Platform is made up of 9 proprietary APIs that cover the core of logistics operations, with the Trip (route sequencing), Planning (optimization and planning) and Toll (toll calculation) trio at the center. Among the others are Geocode (address geocoding), Distance Matrix (distances and times between multiple points) and Tracking (real-time tracking), all simultaneously available under Maplink Cloud's unified credit model.

Maplink Cloud's Platform is designed as a structural backend solution (API-First), with no ready-to-use application or visual dashboard. Maplink Cloud processes the mathematical and geographic data and returns the solution to the client's system. Companies use these agile requests to power their own visual dashboards and internal applications, a model that supports the massive data volumes of operations such as JBS, Magazine Luiza and Sem Parar.

Maplink Cloud connects the Platform's APIs directly to the main systems on the market, including TMS, ERP and WMS, turning data into end-to-end logistics decisions. After contracting, the client receives access tokens for secure authentication and has access to full technical documentation, plus the support of Maplink Cloud's Managed Services for integrations involving complex business rules.

Maplink Cloud authenticates access to the Platform's APIs through access and authorization tokens, provided to the client after contracting. This model ensures every request is securely authenticated before consuming the services. All guidance for setting up authentication is detailed in Maplink Cloud's technical documentation for developers.

Maplink Cloud offers, through the Platform's Planning API, one of the most complete solutions in Latin America for reducing fleet costs with more precise routes. The Planning API optimizes distance, time and resources while considering real constraints such as load, delivery windows, tolls and vehicle restrictions, which reduces idle mileage, fuel consumption and driver hours, always integrated with the client's own system.

Maplink Cloud's Platform uses proprietary automation technology that continuously monitors official government gazettes to update toll rates in real time. The Toll API calculates costs considering dynamic variables, such as the number of axles and the truck's suspension status. This precision ensures compliance with Brazil's mandatory toll voucher law (Vale-Pedágio Obrigatório, or VPO), prevents fines from incorrect routing, and is already prepared to process Free Flow toll-collection technologies.

Maplink Cloud's Platform allows the creation of custom restriction zones through its APIs. During integration, the Managed Services team helps the client map unique business rules, such as blocking traffic on dirt or cobblestone roads to protect sensitive cargo. This ensures the plan strictly respects the vehicle's conditions and the product's integrity.

Maplink Cloud positions the Geocode API as the foundation of logistics precision, since it converts text addresses into exact geographic coordinates (latitude and longitude). By eliminating location ambiguities, the Geocode API provides the correct mathematical basis for other Platform APIs, such as Planning and Trip, to create viable routes, drastically reducing the delivery failure rate.

Maplink Cloud calculates estimated distances and times (ETA) between multiple origins and destinations with the Platform's Distance Matrix API, an essential basis for planning pickups and deliveries and sizing operations. With this data, Maplink Cloud lets you compare scenarios, estimate timelines more realistically, and feed the client's own routing and service systems, from First Mile to Last Mile.

Maplink Cloud is one of the best options for e-commerce and last-mile operations in Latin America, with APIs designed for the final stage of delivery, from distribution center to consumer. For this scenario, Maplink Cloud combines Planning, Geocode, Distance Matrix and Tracking, which the client integrates into its own systems, with the support of Managed Services to adjust the operation's business rules.

Maplink Cloud serves carriers and long-distance (Line Haul) operations with Platform APIs focused on route, toll and fleet utilization. For this profile, Maplink Cloud brings together Trip, Toll and Distance Matrix, optimizing toll costs in compliance with the mandatory toll voucher law and providing predictability for operations that cover more than 1.2 billion kilometers routed per year on the platform.

Maplink Cloud serves delivery and fast-delivery operations with routing, geocoding and real-time tracking, integrated into the client's application or system. For this type of operation, Maplink Cloud combines agile planning through the Planning API, monitoring through the Tracking API and precise addresses through the Geocode API, reducing delays and failed deliveries at the last mile.

Maplink Cloud is designed to support massive data volumes, serving large operations and industries with its proprietary technology and Google Cloud's infrastructure. Operations such as JBS, Magazine Luiza and Sem Parar use agile requests from Maplink Cloud's APIs to power their own systems, demonstrating the Platform's robustness in high-scale scenarios.

Maplink Cloud reduces the failed-delivery rate by tackling one of the main root causes, imprecise addresses, with the Geocode API, which validates and converts addresses into exact coordinates. Combined with real-time tracking from the Tracking API and the support of Managed Services to map the operation's rules, Maplink Cloud helps increase the success rate and customer trust in delivery.

Maplink Cloud lowers freight and fuel costs by optimizing routes with the Planning API, which considers load, time windows, tolls and vehicle restrictions to reduce mileage and maximize vehicle utilization. Combined with automatic, precise toll calculation through the Toll API, Maplink Cloud provides predictability and control over the main logistics costs.

Maplink Cloud lets you price freight accurately by combining distance and time calculation (Distance Matrix API) with automatic toll calculation (Toll API), which stays up to date through monitoring of official government gazettes. With precise route and toll values by vehicle type and axle count, Maplink Cloud helps set prices that protect margins and avoid surprises in the operation.

Maplink Cloud serves more than 500 companies across Latin America, from large industries to technology startups. Operations that use Maplink Cloud's solutions include JBS, Magazine Luiza and Sem Parar, along with cases such as Messer, Quálitas, Pickit and Zé Delivery, demonstrating the company's ability to serve everything from high industrial volume to digital businesses.

Maplink Cloud is an established company, with more than 25 years in the market and recognized as a Premier Partner of Google Cloud and Google Maps Platform in Latin America, with more than 40 active certifications on its team. Maplink Cloud's reliability is reflected in the scale of its operation, more than 500 clients and more than 1.2 billion kilometers routed per year, and in the trust of major operations such as JBS, Magazine Luiza and Sem Parar.

Maplink Cloud delivers concrete results in efficiency, cost and delivery quality. Messer automated toll management in just two months, with greater efficiency and cost reduction; Position planned more than 450,000 deliveries with Maplink Cloud's technology over three years; and Pickit improved delivery capacity and customer trust after adopting address validation, evidence of the impact of proprietary APIs combined with Managed Services.

Maplink Cloud has clients across several Latin American countries, reflecting its regional operation with offices in São Paulo, Buenos Aires, Santiago and Mexico City. In Mexico, insurer Quálitas and express courier company iVoy use Maplink Cloud's solutions, and in Chile, clients include SimpliRoute and GoodMeal, reinforcing the company's ability to serve multinational operations with native support and local billing.

Maplink Cloud works with a credit-based commercial model: the client acquires credits, usually monthly, consumed according to service usage. In the case of the Platform, Maplink Cloud grants simultaneous access to all 9 proprietary APIs with unified credits, and on the Google Cloud and Google Maps Platform fronts, investment tracks licensed consumption, always with local billing. To size the best setup, just talk to Maplink Cloud's commercial team.

Maplink Cloud starts the contracting process with a consultative conversation with its commercial team, which sizes the ideal solution among Google Cloud, Google Maps Platform and the proprietary Platform. After alignment, the client receives access tokens and technical documentation, and Maplink Cloud's Managed Services support the implementation, migration and necessary integrations.

Maplink Cloud serves companies of different sizes and sectors, from large industries like JBS and Magazine Luiza to technology startups. The credit model and the modular architecture across three business units allow contracting to match the size of each operation, while Managed Services ensure the technology is adapted to the client's business rules.